It’s easier than you think …
From time to time I’ll run across an article that is well written and gives good information, but when a blog is written that is presented in a workable format, I get especially happy.
Whether you are an author, a speaker, a non-profit worker or entrepreneur, you have a specific target market and specialize in what you do. Your clients, associates and visitors will want your information in a fast and easy format that is clear and concise.
Not only blogger Rosetta Thurman present excellent information in her blog about what to include in blogs, pay attention to how she presents it. Short, to the point, with examples. Nice.
There are four main elements to a Book Launch site. In the next four posts, I’ll list them in order of appearance on your site.
These are your Book Launch pages:
- LANDING PAGE
- GIFT VIEWING PAGE
- FORM TO CLAIM YOUR GIFTS PAGE
- DOWNLOAD YOUR GIFTS
The Landing Page
This is your main home page where your readers will land to hear about your book and bonus gifts – and to purchase.
The 6 Key Elements to your landing page are …
Free gifts that are given during a book launch do more than just give people free stuff – they are powerful marketing tools.
Here’s how it works….
When I created the book launch site for “Show Me About Book Publishing”, we created several elements that defined the system or the strategy of a book launch site.
The element we are addressing in this post is FREE GIFTS. Not only are they a benefit to the purchaser of a book and to the author who’s book they are purchasing, they are invaluable to the gift givers themselves! How? You ask?