Tag Archives: SEO optimization

08Aug/13

You Have Your Website … Now What?

Careful planningPlanning ahead has definite rewards. When do you need a website? How do you get started if your book hasn’t been published yet? What plugins will you need or want?

In this podcast with Judith Briles on the Your Guide to BOOK PUBLISHING and I discuss the options and features that you need to know that will engage your readers and promote your site effectively.

13Apr/13

Categories and Tags

Are you paying attention?One of the confusing issues that clients run into, is understanding categories and tags. It’s very easy to immediately get into too much detail trying to list topics when worrying about SEO (search engine optimization).

To get beyond the fear of not having enough words to trigger better SEO, think of your categories and tags in the same way you’d think of a good, clean, filing system. For instance, the word “State” could be a category, with a child categories of “California”, “Colorado”,  and “Texas”.