Free gifts that are given during a book launch do more than just give people free stuff – they are powerful marketing tools.
Here’s how it works….
When I created the book launch site for “Show Me About Book Publishing”, we created several elements that defined the system or the strategy of a book launch site.
The element we are addressing in this post is FREE GIFTS. Not only are they a benefit to the purchaser of a book and to the author who’s book they are purchasing, they are invaluable to the gift givers themselves! How? You ask?